The instant you hear the first couple of bars you know you are listening to Nickelback, the unmistakeable rough-cut vocals leading the track into a trademark arrangement. There is no doubt that this is a formula with ‘classic’ written all over it.

The video features the band performing the song, with flashbacks to carry the story along. It is about memories of good times, with no signs of bitterness or regrets. Nor is it a heavy love song. You’ll love how this track reminds you of mistakes made in youth, but acceptance that our past moulds us to what we have become today. This song cannot be labelled as a ballad. This song is an anthem.

Nickelback have sold more than 25 million albums, played to over a million people in the last two years alone, and are high on the playlists both on music channels and with major and minor radio stations alike. Veteran hit How You Remind Me continues to get great airtime, whilst still paying its way in sales (and a karaoke favourite), and Nickelback’s most recent success was the highly addictive Rockstar, which alone was responsible for 2.34 million downloads and counting. From the high sales in the US, it is quite possible that Photograph will out sell this in singles, downloads and ringtones, and no doubt contribute to the forthcoming UK tour dates in September selling out completely.
All the Right Reasons is the UKs third best seller album of the year so far, and this is the second single to be released from it. You will continue to love Photograph until long after you hear someone torture it on a karaoke!
Photograph’ has already sold over 1 million ringtones and was last week added to the BBC Radio 1 and Radio 2 playlist, HAVE YOU HEARD IT YET?

©Meriel Flavell 2008

www.nickelback.com

Single release:
Digital – 16th June 2008
Physical – 23rd June 2008
The album ‘All the Right Reasons’ – out now!!!